Case Studies – Enterprise Digital Marketing Strategy

Smith Migration

52-Point Mobile CLS Gain, 21-Point TTFB Gain

Page speed was the make-or-break metric for Smith Optics’ replatform. Here’s how a speed-first approach to migrating from Salesforce Commerce Cloud to Shopify produced one of the most dramatic Core Web Vitals turnarounds we’ve measured.

Huntress Non-Branded Traffic

Triple-Digit Growth in Global Discovery

For cybersecurity platform Huntress, 97% of organic traffic was branded. Find out how we engineered a comprehensive content ecosystem and resolved deep structural gaps, driving a 538% YoY increase in clicks and shifting the mix to 74% non-branded—opening the door to an entirely new audience of high-intent buyers.

GOOD AMERICAN

861% Increase in Non-Brand Clicks

In the competitive fashion retail space, visibility is crucial. Intrepid identified an opportunity to optimize GOOD AMERICAN’s key collections pages for non-brand searches. The strategy drove a significant rise in SERP rankings, inclusion in AI overviews, and a dramatic increase in clicks ahead of the holiday season.

Hawx Pest Control

1900% increase in non-branded clicks

Hawx Pest Control partnered with Intrepid to boost organic traffic and revenue. Intrepid’s on-page SEO fixes, improvements in Core Web Vitals and schema markup, and extensive new content led to a 1900% lift in non-branded clicks, a 7900% increase in top 3 ranking keywords, and a 6300% growth of position 1 rankings.

SKIMS Content

25% increase in non-branded traffic

SKIMS, the globally renowned brand of shapewear co-founded by Kim Kardashian, looked to Intrepid Digital to boost traffic and keyword rankings. Intrepid’s SEO and content departments collaborated to increase non-branded traffic by 25% and non-brand top 3 keyword rankings by 33%.

SKIMS

159% increase in revenue

SKIMS tasked Intrepid Digital with growing their SEO traffic to their key collections to boost conversions and revenue. We optimized their on-page SEO, content, internal linking, and page authority to generate a 159% increase in revenue, a 154% increase in sessions, and a 4.8% increase in conversions.

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