With paid social, you can surgically target campaigns based on detailed demographic, psychographic, and behavioral data unmatched by traditional media channels. And it’s not just great for brand visibility. With the right strategy, paid social can span the full marketing funnel and can be used to increase brand awareness, engagement, and conversions.

Another key to effective paid social is recognizing its power in building consumer relationships by capitalizing on cultural moments and fostering communities around brands. Unlike other advertising forms, paid social is inherently interactive—encouraging direct engagement with ads through likes, comments, and shares. This engagement not only amplifies reach organically, it provides valuable insights into consumer behavior and preferences.

Our Paid Social Services


Paid social media isn’t just about boosting brand awareness. With the right strategy, paid social can amplify your brand voice and drive direct conversions, lead generation, and sales. 

Leveraging Data

Intrepid Digital’s methodology is grounded in data and coupled with a commitment to continuous analysis and optimization, delivering tangible results that align with our clients’ specific business objectives.

Targeting & Ad Writing

By targeting specific segments of your audience with tailored messages and clear calls-to-action (CTAs), paid social campaigns can significantly impact the bottom line.

Intelligent Investment

We often have clients come in thinking that increased spending automatically equals success. But by focusing instead on intelligent investment in targeted advertising and compelling creatives, we can ensure that every dollar spent is optimized for maximum impact—not just putting more money into a flawed strategy.

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Paid Social success stories

1900% increase in non-branded clicks

Hawx Pest Control partnered with Intrepid to boost organic traffic and revenue. Intrepid’s on-page SEO fixes, improvements in Core Web Vitals and schema markup, and extensive new content led to a 1900% lift in non-branded clicks, a 7900% increase in top 3 ranking keywords, and a 6300% growth of position 1 rankings.

105% increase in activated leads

Real estate service client Flyhomes partnered with Intrepid Digital to revamp their paid media program. Read how we helped realize a significant increase in conversions, conversion rate, and activations across all markets, with a corresponding decrease in cost per conversion and cost per activation.
Intrepid worked with AmeriVet, the national partner for privately-held vet practices, to boost SEM performance over a 90-day pilot program. By strategically rebuilding campaigns, targeting high-intent keywords, optimizing landing pages, we saw an immediate rise in call volume, appointments, and revenue. Read our story here!

Paid Social blog posts

The Intrepid Glossary of Advanced SEO Terms

The Intrepid Glossary of Advanced SEO Terms defines the most commonly used (and often misunderstood) terms from A to Z. You’ll also learn why each term matters and how it can help you improve your SEO program and, ultimately, your site’s rankings.

SEO in Difficult Times

Is your company in a downturn? Cutting SEO budget may cost more in the long run than just preserving it. Instead, plan smartly. Use these SEO best practices to know how to cut back carefully.

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