SEO Marketing Case Studies | Intrepid Digital

Skyscanner

360 SEO tests. 10 markets. 8 languages. 16 templates. 60% wins.

With 10 markets, 8 languages, and 16 page templates in play, Skyscanner’s SEO testing program demanded serious operational rigor. Intrepid helped transform that complexity into momentum, launching 360 tests and creating a repeatable framework for uncovering high-value organic growth opportunities at scale.

Smith Migration

52-Point Mobile CLS Gain, 21-Point TTFB Gain

Page speed was the make-or-break metric for Smith Optics’ replatform. Here’s how a speed-first approach to migrating from Salesforce Commerce Cloud to Shopify produced one of the most dramatic Core Web Vitals turnarounds we’ve measured.

Huntress Non-Branded Traffic

Triple-Digit Growth in Global Discovery

For cybersecurity platform Huntress, 97% of organic traffic was branded. Find out how we engineered a comprehensive content ecosystem and resolved deep structural gaps, driving a 538% YoY increase in clicks and shifting the mix to 74% non-branded—opening the door to an entirely new audience of high-intent buyers.

Clio’s Ranking Fix

Resolving a Systemic Google Glitch

A 4-year ranking plateau, an 11-day resolution. This case study details our year-long investigation—including a relentless process of elimination and direct outreach to Google’s search team—that eventually led us to identify an algorithm issue and restore Clio to Page 1 rankings in just 11 days.

AWS Global SEO and Content Creation at Scale

35% of all traffic to AWS comes from content generated by Intrepid

Learn how the Intrepid Digital team developed content for AWS that is now driving millions in organic traffic per month.

GOOD AMERICAN

861% Increase in Non-Brand Clicks

In the competitive fashion retail space, visibility is crucial. Intrepid identified an opportunity to optimize GOOD AMERICAN’s key collections pages for non-brand searches. The strategy drove a significant rise in SERP rankings, inclusion in AI overviews, and a dramatic increase in clicks ahead of the holiday season.

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SEO Case Studies