Michelle Sanchez

Director of Content Strategy

Michelle is a Content Strategist and Editor with 13 years in content & messaging for both non-profits and for-profits. Coming from a background in linguistics, Michelle enjoys making sure our clients’ identity on the page reflects the brand and engages the reader. Based in Minneapolis.

Person using ChatGPT on cell phone

ChatGPT and AI-generated content

by Michelle Sanchez

/ April 18, 2023

AI chatbots like ChatGPT can be extremely useful to marketers, but how do they affect content marketing? Should we use ChatGPT for developing blog posts and other web pages? We look at the nuances of brand identity, advanced CRO strategy, and more.

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