At Intrepid, we don’t just track AI search evolution—we shape strategies around it. From hands-on experimentation with AI Mode and Deep Search to deploying LLM-optimized content frameworks, we’re building future-proof visibility for our clients.

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How to Build Your 2026 Content Strategy

Dive into the 8 tactics that will help your brand stay visible and influential across AI Overviews, external platforms, and morphing user journeys—while building a resilient content ecosystem that still converts.

ChatGPT Becomes a Shopping Channel: What Marketers Need to Know

OpenAI just made ChatGPT a shopping platform. U.S. Etsy sellers can now sell directly in-chat, with Shopify next. For ecommerce marketers, this means fewer but higher-intent clicks and a new discovery channel. Here’s how to prepare your product feeds, schema, and analytics for AI-driven shopping.

The New Glossary of AI & SEO: The Language of AI-Powered SERP

Alphabet soup is on the menu as we help marketers understand new terminology like LLMs versus GPTs, AI versus GenAI, AEO versus GenAI Optimization, and more. Get a better understanding of the terms related to AI, SEO, and marketing in this glossary.

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